Creating A Product Vision
MasterCardCreating a Tangible Product Vision
How MasterCard improved its product development process by adopting a tangible product vision.
Functional separation is the most efficient way to do repeated tasks. But in creative work, you need more flexibility and back-and-forth discussions. Stage gate handoffs and the corresponding documentation limit the ability of teams to develop new and creative solutions, as well as slow down delivery.
But creating and scaling cross-functional teams is easy to say and hard to do. ZeroBlockers provides five different team structures to help you build and scale cross-functional teams.
Better ROI
Quicker time to money
More innovation
Scaling cross-functional teams is easier to say than do
ZeroBlockers scales cross-functional teams by defining five different types of teams that either build the product, provide the business context and direction or enable the teams to do their best work.
The teams that identify customer needs, evaluate solutions and build the product.
The team that defines the product and strategy and converts business objectives into product outcomes for stream teams.
Teams that deliver platforms or services to support and streamline the work being done by the Stream Teams. The intent is to encourage traditional service providers to think like product teams and innovate on their solutions to deliver value without blocking the Stream Teams.
Functionally aligned teams responsible for improving the performance of the individuals in Stream Teams through training, best practice templates, knowledge sharing and tools.
The C-suite or divisional leaders that define the business vision and strategy and set objectives for product teams, internal product teams and enabling teams.
Cross-functional teams in practice
ZeroBlockers is the result of a decade of research into how real companies are building better products in the real world.
Creating A Product Vision
MasterCardCreating a Tangible Product Vision
How MasterCard improved its product development process by adopting a tangible product vision.
Why change now?
Time to market is critical
Customer preferences are changing faster than ever. Getting to market quickly creates a compounding advantage.